Sam Lee is currently a professor of marketing and a consultant to several tech startups, small business owners, medical professionals, large global FMCG companies and franchise businesses. Sam has 30 years of senior global corporate leadership with some of the leading MNC companies (Procter & Gamble, Citibank, Pepsi-Cola, SC Johnson Wax, Bristol-Myers Squibb, Yahoo, Pizza Hut) of which 18 years has been as CEO. Sam is known for his ability to identify creative and innovative ways to drive traffic and increase sales while pinpointing areas of opportunity with new products and services. In the recruiting industry, he is known as a turnaround expert who has successfully turned around declining businesses by changing the work culture, creating a culture of innovation and excellence while improving efficiency and driving profits.
Sam has the ability to work with businesses large and small and covering almost any industry. His areas of expertise are in digital marketing, new product development, traffic generation through promotions and data based marketing, marketing research and improving business profitability.
PhD, Marketing and Philosophy
Seoul School of Integrated Sciences and Technology
MBA, Marketing and Finance
University of Michigan-Stephen M. Ross School of Business
BSB, Business Administration
University of Kansas”